United States

SEC Investment Adviser and Broker-Dealer Registration for Fintech, Crypto and Non-US Firms

SEC registration for investment advisers and broker-dealers: Form ADV, AUM thresholds, foreign private advisers, Form BD, FINRA membership, net capital.

SEC decision in 45 daysFINRA review in 180 daysNet capital from $5,000

Written and reviewed by the Regulatory Counsel team. Last reviewed: 19 October 2026.

The short answer

The United States has two separate federal registrations for investment firms. A firm that gives advice about securities for a fee registers as an investment adviser on Form ADV, with the SEC or with one or more states depending largely on its assets under management. A firm that buys and sells securities for customers, or deals in them as principal, registers as a broker-dealer on Form BD and joins FINRA through the New Member Application.

For advisers, $100 million of regulatory assets under management is the main dividing line: firms at or above it register with the SEC, smaller firms generally with their home state. An adviser with its principal office outside the United States can register directly with the SEC. Non-US advisers with a light US footprint may instead rely on the foreign private adviser exemption, or file as an exempt reporting adviser if they only advise private funds with less than $150 million managed from a US place of business. The SEC has 45 days to act on an adviser registration and charges a filing fee of $40 to $225.

For broker-dealers, the SEC has 45 days to grant registration or start proceedings, and FINRA must process a substantially complete New Member Application within 180 calendar days. Net capital starts at $5,000 for firms that never touch customer funds or securities and rises to $250,000 for firms that carry customer accounts. In 2026 the SEC issued an interpretation stating that most crypto assets are not themselves securities, while activity in crypto asset securities and tokenised securities stays within these registrations.

Key facts at a glance

RegulatorsSEC for advisers and broker-dealers. FINRA as the self-regulatory organisation for broker-dealers. State securities regulators for smaller advisers and state broker-dealer registration
Adviser registrationForm ADV (Parts 1 and 2) filed through IARD, plus Form CRS where the adviser will have retail investor clients
SEC or state adviser?SEC at $100 million of regulatory AUM or more (mandatory from $110 million). Generally state below that. Non-US principal office advisers may register with the SEC
Adviser exemptionsForeign private adviser, private fund adviser with less than $150 million managed in the US, venture capital fund adviser
Adviser decision periodThe SEC has 45 days to act on an initial registration
Adviser filing fee$40, $150 or $225 depending on AUM. Exempt reporting advisers pay $150
Broker-dealer registrationForm BD through FINRA's Central Registration Depository, plus FINRA membership through Form NMA, SIPC membership and state registrations
Broker-dealer decision periodsSEC: 45 days after a completed application. FINRA: 180 calendar days for a substantially complete application
Broker-dealer capitalNet capital from $5,000 to $250,000 or more depending on the business (Rule 15c3-1)
FINRA application feeFrom $7,500 (1 to 10 registered persons) to $55,000 (more than 5,000), plus $5,000 for clearing and carrying firms
Crypto positionSEC interpretation of 17 March 2026: most crypto assets are not themselves securities. Crypto asset securities and tokenised securities remain within adviser and broker-dealer rules

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What is the US SEC Investment Adviser and Broker-Dealer Registration?

US investment regulation is split by function. The Investment Advisers Act of 1940 governs firms that are paid to advise others about securities, including portfolio managers, wealth managers, fund managers and many robo-advisers. The Securities Exchange Act of 1934 governs brokers, which effect securities transactions for others, and dealers, which buy and sell securities for their own account as a business.

The two registrations are distinct. An adviser registers on Form ADV and owes a fiduciary duty to its clients. A broker-dealer registers on Form BD, joins FINRA, holds net capital, protects customer assets and is examined by FINRA as well as the SEC. Many groups hold both registrations in separate entities, or as a dual registrant, so they can advise clients and execute their trades.

State law sits alongside both. Smaller advisers register with states rather than the SEC, SEC-registered advisers make notice filings in the states where they have clients, and broker-dealers register in each state where they do business.

Who needs US SEC Investment Adviser and Broker-Dealer Registration?

Any firm that advises US clients about securities for compensation, or effects securities transactions for US customers or deals in securities as a business, unless a specific exemption applies.

  • - Wealth managers, discretionary portfolio managers and robo-advisers serving US clients
  • - Private fund and hedge fund managers with US investors or a US place of business
  • - Investment apps and brokerage platforms executing securities trades for US customers
  • - Fintech firms offering tokenised securities or trading in crypto asset securities
  • - Introducing brokers that open accounts and pass orders to a clearing firm
  • - Placement agents and corporate finance firms paid on securities transactions
  • - UK, EU and Asian investment firms setting up a US adviser or broker-dealer subsidiary

The first misconception is that a non-US firm with no US office is outside the regime. Both statutes look at who the firm serves. A non-US adviser with US clients needs to register or fit an exemption, and a non-US broker contacting US investors needs to register or limit itself to the activities permitted under Rule 15a-6. The second concerns crypto. The SEC's March 2026 interpretation states that most crypto assets are not themselves securities, which takes trading in those assets outside SEC broker-dealer registration. It does not remove registration for crypto asset securities, tokenised stocks and bonds, or advice about them. Firms dealing only in non-security crypto assets often need FinCEN money services business registration and state money transmitter licences instead. The third is that SEC registration covers the states. An SEC-registered adviser still makes state notice filings, and a broker-dealer still registers in each state where it does business.

SEC or state registration for investment advisers

The main test is regulatory assets under management, reported in Item 5.F of Form ADV. An adviser with $100 million or more may register with the SEC, and must register once it reaches $110 million. A registered adviser need not withdraw unless it falls below $90 million. Advisers with $25 million to $100 million generally register with their home state, and those below $25 million generally register with the states.

Form ADV allows an adviser whose principal office and place of business are outside the United States to register with the SEC whatever its size. This is the usual route for a UK or EU manager taking on US clients without forming a US entity.

  • - Pension consultants advising plans with at least $200 million of assets may register with the SEC
  • - Advisers controlling, controlled by or under common control with an SEC-registered adviser at the same principal office may register with the SEC
  • - Advisers that would otherwise need to register in 15 or more states may register with the SEC
  • - Internet advisers that advise exclusively through an interactive website may register with the SEC
  • - An adviser reasonably expecting to be eligible within 120 days may register with the SEC

The foreign private adviser exemption

A foreign private adviser is exempt from SEC registration altogether. The adviser must have no place of business in the United States, fewer than 15 clients in the United States and investors in the United States in the private funds it advises, and less than $25 million of assets under management attributable to those clients and investors. It must not hold itself out generally to the US public as an investment adviser, and must not advise a registered investment company or business development company.

Participating in a non-public offering of a private fund's securities in the United States does not count as holding out. The exemption suits non-US managers with a small number of US investors. Once the firm crosses any limit, it registers or moves to another exemption.

Exempt reporting advisers

Two exemptions allow an adviser to avoid full registration while still filing parts of Form ADV with the SEC. Advisers relying on them are called exempt reporting advisers. They complete Items 1, 2, 3, 6, 7, 10 and 11 of Form ADV Part 1A, file within 60 days of relying on the exemption, update annually and pay a $150 fee for each filing.

  • - Private fund adviser exemption: a US adviser that advises only qualifying private funds with less than $150 million of private fund assets
  • - For a non-US adviser, the same exemption applies if it has no US clients other than qualifying private funds and less than $150 million of private fund assets managed at a place of business in the United States
  • - Venture capital fund adviser exemption: an adviser that solely advises venture capital funds, as defined in Rule 203(l)-1, with no assets limit

Form ADV, Form CRS and ongoing adviser filings

Registration is made electronically through the Investment Adviser Registration Depository (IARD). The application includes Form ADV Part 1, the Part 2A brochure and, where the adviser will have retail investor clients, Form CRS. The SEC has 45 days to act on an initial registration request and issues an order once registration is effective.

Every adviser files an annual updating amendment within 90 days after its fiscal year end, reaffirming its eligibility for SEC registration and updating its information. The brochure and brochure supplements are delivered to clients. SEC-registered advisers also make notice filings in states where their rules require it.

Regulatory AUMInitial registrationAnnual updating amendment
$100 million or more$225$225
$25 million to $100 million$150$150
Less than $25 million$40$40
Exempt reporting adviser$150$150

Broker-dealer registration: Form BD and FINRA membership

A broker is a person engaged in the business of effecting transactions in securities for others. A dealer buys and sells securities for its own account as a business. Both register with the SEC on Form BD, filed through FINRA's Central Registration Depository. The SEC charges no Form BD fee, and must grant registration or start proceedings to deny it within 45 days of a completed application.

Before doing business, a broker-dealer must also join a self-regulatory organisation. Firms doing over-the-counter securities business generally join FINRA by filing a New Member Application (Form NMA) with a business plan, financial statements and projections, written supervisory procedures, compliance policies and details of every owner and principal. Broker-dealers also generally join SIPC and register in each state where they do business.

Registered personsApplication fee
1 to 10$7,500
11 to 100$12,500
101 to 150$20,000
151 to 300$25,000
301 to 500$30,000
501 to 1,000$35,000
1,001 to 5,000$45,000
More than 5,000$55,000

Firms that will clear and carry customer accounts pay an additional $5,000. If FINRA rejects an application as incomplete, it refunds the fee less a $500 processing fee.

The FINRA review process

  • - FINRA checks that the application is substantially complete. If it is not, the applicant has five days to correct it
  • - FINRA completes its preliminary review within 30 days of a substantially complete application
  • - The applicant has 60 calendar days to respond in full to the first information request, and 30 days for later requests
  • - Every applicant attends a membership interview with FINRA staff
  • - FINRA must decide within 180 calendar days: grant, grant with restrictions, or deny
  • - After a grant, the applicant has 25 days to sign its membership agreement, which sets out the business it may conduct

Net capital: how much a broker-dealer must hold

Rule 15c3-1 sets the minimum net capital, meaning liquid capital after deductions for illiquid assets and haircuts on securities positions. The minimum depends on what the firm does with customer money and securities. Firms must also keep aggregate indebtedness within 1,500% of net capital, or choose the alternative standard of the greater of $250,000 or 2% of aggregate debit items.

Business typeMinimum net capital
Carries customer or broker-dealer accounts$250,000
Dealer$100,000
Introducing broker that receives but does not hold customer securities$50,000
Broker that does not receive or hold customer funds or securities and carries no accounts$5,000

The firm's actual requirement is the higher of the dollar minimum and the ratio test that applies to it.

Crypto and tokenisation: the SEC and FINRA position at 19 October 2026

On 17 March 2026 the SEC issued an interpretation of how the federal securities laws apply to crypto assets, joined by the CFTC. It describes five categories: digital commodities, digital collectibles, digital tools, stablecoins and digital securities, and states that most crypto assets are not themselves securities. It also explains how a non-security crypto asset can become subject to an investment contract and when that ends.

For broker-dealers, a Division of Trading and Markets staff statement of 17 December 2025 sets out when a broker-dealer may treat itself as having physical possession of crypto asset securities, including tokenised equity and debt, under the customer protection rule. A staff statement of 13 April 2026 sets conditions under which providers of certain user interfaces for crypto asset securities transactions may operate without broker-dealer registration. On 17 September 2026 the SEC granted temporary conditional exemptive relief for venues trading tokenised listed stocks, for five years from publication.

For advisers, on 1 October 2026 the SEC proposed custody rules for crypto assets held by registered advisers and regulated funds. The proposal is open for comment and is not yet final. The SEC's proposed Regulation Crypto Assets, published on 21 August 2026 with comments due 20 October 2026, concerns offerings by issuers rather than adviser or broker-dealer registration.

FINRA expects a prospective member planning crypto asset activities to describe them in its New Member Application under Rule 1013, and an existing member making a material change into crypto to file a Continuing Membership Application under Rule 1017. FINRA has encouraged members since 2020 to notify it of crypto activity by the firm or its affiliates.

Non-US broker-dealers and Rule 15a-6

A non-US broker-dealer can deal with certain US investors without registering if it keeps within Rule 15a-6. The rule permits limited activities, such as unsolicited transactions and dealings with certain institutional investors through a registered US broker-dealer. A firm that wants to market actively to US investors, or to serve US retail customers, registers a US broker-dealer.

Investment adviser vs broker-dealer registration

The two registrations cover different activities, sit under different statutes and carry different obligations. Many firms need both.

Point of differenceInvestment adviserBroker-dealer
StatuteInvestment Advisers Act of 1940Securities Exchange Act of 1934
ActivityAdvice about securities for compensation, including portfolio managementEffecting securities transactions for others, or dealing as principal
Registration formForm ADV through IARDForm BD through CRD, plus Form NMA for FINRA
RegulatorSEC, or the states for smaller advisersSEC, FINRA and the states
Decision periodSEC: 45 daysSEC: 45 days. FINRA: 180 calendar days
CapitalNo federal net capital ruleNet capital from $5,000 to $250,000 or more
Regulator fees$40 to $225 SEC filing feeNo SEC fee. FINRA fee from $7,500
Standard of conductFiduciary duty to clientsRegulation Best Interest for retail recommendations, plus FINRA conduct rules

Routes for non-US investment managers entering the United States

RouteWho it suitsWhat the firm files
Foreign private adviser exemptionNo US place of business, fewer than 15 US clients and private fund investors, less than $25 million from themNo Form ADV filing for this exemption
Exempt reporting adviser (private fund)Advises only private funds, less than $150 million managed from a US place of businessForm ADV Part 1A Items 1, 2, 3, 6, 7, 10 and 11, with $150 fee
Exempt reporting adviser (venture capital)Advises only venture capital fundsThe same reduced Form ADV, with $150 fee
SEC registration of the non-US adviserWider US client base without forming a US entityFull Form ADV, Form CRS if retail, $40 to $225 fee
US subsidiary adviserUS team and office, or retail distributionFull Form ADV with the SEC or state, depending on AUM

Key requirements

Form ADV and Form CRS

Form ADV Part 1 reports the adviser's business, ownership, clients, assets and disciplinary history. Part 2A is the narrative brochure on services, fees, conflicts and practices, and Part 2B covers key individuals. Form CRS, a short relationship summary, is filed with the initial application where the adviser will have retail investor clients.

Fiduciary duty and compliance programme

A registered adviser owes clients a duty of care and loyalty. It appoints a chief compliance officer, adopts written compliance policies and a code of ethics, and keeps prescribed books and records. The SEC examines registered advisers against these obligations.

Broker-dealer net capital

Rule 15c3-1 requires minimum net capital of $250,000 for firms that carry customer accounts, $100,000 for dealers, $50,000 for introducing brokers that receive but do not hold customer securities, and $5,000 for brokers that never receive or hold customer funds or securities. Aggregate indebtedness may not exceed 1,500% of net capital.

Customer protection

Rule 15c3-3 requires broker-dealers holding customer assets to keep possession or control of customers' fully paid securities and to deposit excess customer cash in a special reserve bank account. Broker-dealers generally join SIPC, which protects customer cash and securities up to $500,000 per customer, with a lower limit for cash claims.

FINRA membership standards

FINRA admits a new member only if it meets the 14 standards for admission in Rule 1014, covering the business plan, capital, supervision, compliance, systems, qualified principals and the background of owners and staff. A membership interview with FINRA staff is part of every application.

Qualified and registered individuals

Individuals who effect securities transactions for a broker-dealer register through Form U4 and pass qualification exams such as the Series 7. Principals who supervise the business hold principal qualifications. Advisers' representatives meet state qualification requirements where they apply.

What does SEC and FINRA registration cost?

Regulator fees are modest for advisers and higher for broker-dealers. The larger costs for a broker-dealer are net capital, qualified principals, clearing arrangements and the compliance infrastructure FINRA expects to see in the application.

  • - SEC adviser filing fee: $40, $150 or $225 for registered advisers depending on AUM, and $150 for exempt reporting advisers, payable on the initial filing and each annual update
  • - SEC Form BD fee: none
  • - FINRA New Member Application fee: $7,500 to $55,000 depending on the number of registered persons, plus $5,000 for clearing and carrying firms
  • - Net capital: from $5,000 to $250,000 or more, held continuously from launch
  • - State fees: state registration and notice filing fees for advisers, broker-dealers and registered individuals
  • - Third-party costs: annual audit by an independent public accountant for broker-dealers, clearing agreements, compliance systems and qualification exams
  • - Professional fees: we quote a fixed fee once the scope is confirmed

The application process

1

Confirm the perimeter and the route

We test whether the business is advice, brokerage, dealing or non-security crypto activity, and whether the firm registers with the SEC, a state, relies on the foreign private adviser exemption or files as an exempt reporting adviser.

2

Structure the US entity

We design the entity structure: a US adviser, a US broker-dealer, a dual registrant or a non-US adviser registering directly, together with clearing, custody and banking arrangements.

3

Prepare Form ADV or Form BD and Form NMA

For advisers, we prepare Form ADV Parts 1 and 2, Form CRS and the compliance manual. For broker-dealers, we prepare Form BD, the New Member Application with its business plan, financial projections, written supervisory procedures and net capital computations.

4

File through IARD or CRD

Adviser filings go through IARD with the SEC filing fee. Broker-dealer filings go through FINRA's Central Registration Depository, with Form U4 for each registered individual and state registrations.

5

Regulator review and FINRA interview

The SEC acts on adviser and broker-dealer registrations within 45 days. FINRA completes its preliminary review within 30 days of a substantially complete application, the firm answers requests within 60 calendar days, and a membership interview follows. We prepare every response and brief the principals for interview.

6

Approval and launch

Advisers receive an SEC order declaring registration effective. For broker-dealers, FINRA grants membership, the firm signs its membership agreement within 25 days, and it starts business once SEC, FINRA, SIPC and state registrations are in place.

The SEC has 45 days to act on an initial adviser registration and 45 days after a completed application to grant a broker-dealer registration or start proceedings. FINRA must process a substantially complete New Member Application within 180 calendar days. Applications filed complete, with capital in place and principals qualified, run on these published timetables.

How long does SEC and FINRA registration take?

For investment advisers, the SEC has 45 days after receiving Form ADV to act on the registration. An exempt reporting adviser files within 60 days of relying on its exemption and does not wait for an approval.

For broker-dealers, the SEC acts within 45 days of a completed Form BD. FINRA must process a substantially complete New Member Application within 180 calendar days, with a preliminary review within 30 days and the membership interview during the review. The FINRA timetable is the one to plan around.

Preparation is in the firm's hands. Applications filed with the business plan, supervisory procedures, capital and qualified principals already in place move through on these published timetables.

Why applications fail, and how we prevent it

Wrong registration route

Firms register with the SEC when they should register with a state, or the reverse, or miss an exemption that fits. We confirm the route from the AUM calculation and the client base before anything is filed.

Assuming crypto is outside the regime

Firms dealing in tokenised securities or crypto asset securities need the same registrations as any securities business. We classify each asset against the SEC's 2026 interpretation and design the licensing around the result.

A business plan that does not match the membership agreement

FINRA grants membership for the business described in the application. Activities not covered later need a continuing membership application. We draft the plan to cover the launch business and the next stage.

Principals not qualified in time

A broker-dealer needs qualified principals in place to supervise its business. We plan the exam and registration path for each individual alongside the application.

Net capital set too low

A firm whose business changes, for example by starting to receive customer funds, may move to a higher net capital requirement. We set the capital plan for the business the firm will actually run.

Practitioner notes on US registration

  • - Calculate regulatory AUM on the Form ADV basis before choosing the route. It decides SEC or state registration and the filing fee
  • - For a non-US manager, compare the foreign private adviser exemption, exempt reporting status and direct SEC registration before forming a US entity
  • - Classify every crypto asset against the SEC's March 2026 interpretation. Non-security crypto assets point to FinCEN and state money transmission; crypto asset securities point to broker-dealer and adviser registration
  • - Draft the FINRA business plan for the business the firm will run in its first years. The membership agreement limits the firm to what it describes
  • - Choose the clearing model early. Introducing through a clearing firm keeps net capital at $5,000 or $50,000, while carrying accounts requires $250,000
  • - Plan principal and representative qualifications alongside the application, so qualified individuals are in place at approval
  • - Keep state requirements in the same plan as the SEC and FINRA filings

How we help

Route and structure

We confirm SEC, state or exempt status, classify crypto assets and design the US entity, clearing and custody structure.

Filings and FINRA

We prepare Form ADV, Form CRS, Form BD and the full New Member Application, and manage every SEC and FINRA request and the membership interview.

Ongoing compliance

We run annual Form ADV updates, compliance programme reviews, net capital monitoring, state filings and FINRA reporting once the firm is live.

We obtain licences and run compliance for financial services firms across 65+ jurisdictions, and we bring UK, EU and Asian investment firms, fintechs and crypto firms into the United States. We design the US structure around what the firm will actually do, so the adviser, broker-dealer, money services and money transmission requirements fit together from the start. We answer every enquiry the same business day with a written proposal, and we quote a fixed fee once the scope is confirmed.

Frequently asked questions

Open an IARD account, complete Form ADV Part 1 and the Part 2A brochure, add Form CRS if you will have retail investor clients, and pay the filing fee of $40 to $225. The SEC has 45 days to act on the registration.

$100 million of regulatory assets under management. Advisers may register with the SEC from $100 million and must register from $110 million, and need not withdraw unless they fall below $90 million. Smaller advisers generally register with their states, subject to specific exemptions.

Yes. Form ADV allows an adviser whose principal office and place of business are outside the United States to register with the SEC. Alternatively, the firm may qualify as a foreign private adviser or file as an exempt reporting adviser.

An adviser with no place of business in the United States, fewer than 15 US clients and US private fund investors, and less than $25 million of assets under management attributable to them, which does not hold itself out to the US public as an adviser or advise a registered fund. It is exempt from SEC registration.

An adviser relying on the private fund adviser exemption (less than $150 million of private fund assets managed in the US) or the venture capital fund adviser exemption. It files a reduced Form ADV within 60 days, updates it annually and pays $150 per filing.

File Form BD with the SEC through FINRA's Central Registration Depository, file the FINRA New Member Application, join SIPC, register in each state where you do business and register your individuals on Form U4. The SEC acts within 45 days and FINRA within 180 calendar days.

FINRA must process a substantially complete New Member Application within 180 calendar days. It completes a preliminary review within 30 days, the applicant answers the first request within 60 calendar days, and every applicant attends a membership interview.

The fee depends on the number of registered persons: $7,500 for 1 to 10, rising to $55,000 for more than 5,000. Firms that will clear and carry customer accounts pay an additional $5,000.

$5,000 for a broker that never receives or holds customer funds or securities, $50,000 for an introducing broker that receives but does not hold customer securities, $100,000 for a dealer and $250,000 for a firm carrying customer accounts.

It depends on the asset. The SEC's March 2026 interpretation states that most crypto assets are not themselves securities. Firms trading crypto asset securities or tokenised securities, or advising on them, need broker-dealer or adviser registration. Firms dealing only in non-security crypto assets usually need FinCEN and state money transmission licensing instead.

Only within Rule 15a-6, which permits limited activity such as unsolicited trades and certain dealings with institutional investors through a registered US broker-dealer. A firm marketing actively to US investors registers a US broker-dealer.

Yes. SEC-registered advisers make notice filings in states that require them, and broker-dealers register in each state where they do business. Individual representatives also register with the relevant states.